Real Appoints Michelle Ressler as Chief Financial Officer

TORONTO and NEW YORK, Oct. 15, 2020 /CNW/ — The Real Brokerage Inc. (TSXV: REAX[1]) (OTCQX: REAXF) (“Real”), a national, technology-powered real estate brokerage in the United States of America (“U.S.”), is pleased to announce that Michelle Ressler has been appointed as chief financial officer (CFO) effective immediately.

Ms. Ressler joined Real as vice president of finance in August 2020. Prior to joining Real, Ms. Ressler was the controller at Canaccord Genuity Inc., where she helped scale financial operations following a merger and grew the finance department.

“As we prepare for growth, it was important for us to find a CFO who not only has the right combination of tech and finance expertise, but also embraces Real’s vision for the future of real estate in which the agent is central and the brokerage leverages technology and a modern business model to better support agents. In her few short months with Real, Michelle has already shown impressive leadership in driving this strategic transformation forward,” said Tamir Poleg, Real’s co-founder and chief executive officer.

Ms. Ressler is stepping into the CFO position at Real at a time when the pandemic has increasingly shifted the residential real estate transactions to online formats. As an online real estate brokerage, Real has invested since its inception in product and engineering to enable real estate agents to work completely outside of the traditional real estate brokerage office.

“Real has set itself apart as a fresh real estate brokerage that enables agents to use a tech-driven platform to serve their clients better while building their own financial security. I am inspired by Real’s mission, and I look forward to my continued work with the talented team to scale the company,” Ms. Ressler said. 

Ms. Ressler is based in New York City and will assume the CFO position from Gus Patel, who resigned effective October 12, 2020.

About Real
Real (www.joinreal.com[2]) is a technology-powered real estate brokerage in 20 U.S. states and the District of Columbia. Real is on a mission to make agents’ lives better, creating financial opportunities for agents through higher commission splits, best-in-class technology, revenue sharing and equity incentives.

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